Amazon is one of many companies that pay Facebook to generate these automated ads when a user clicks to “like” their brands or references them in some other way. Facebook users agree to participate in the ads halfway through the site’s 4,000-word terms of service, which they consent to when they sign up.
Not feeling all too great about Facebook these days, especially after this poor guy’s update about personal lubricant turned into a Facebook ad.
Prior to this whole incident, many people were likely unaware that their status updates could be used in this way. But it’s a huge warning sign (as if we really needed another) to watch what you share on the social network.
Of course, there will be users who will miss this story altogether. So don’t expect these types of embarrassing moments to stop anytime soon.